Coldplay's haunting classic 'The Scientist' is performed by country
music legend Willie Nelson for the soundtrack of the short film
entitled, "Back to the Start." Download the song now available on
iTunes. Label and proceeds benefit The Chipotle Cultivate Foundation. http://itunes.apple.com/us/album/the-scientist-single/id458479961
The film, by film-maker Johnny Kelly, depicts the life of a farmer as he slowly turns his family farm into an industrial animal factory before seeing the errors of his ways and opting for a more sustainable future. Both the film and the soundtrack were commissioned by Chipotle to emphasize the importance of developing a sustainable food system.
Behind the scenes of 'Back to the Start', a film commissioned by Chipotle Mexican Grill, which you can watch here:The film, by film-maker Johnny Kelly, depicts the life of a farmer as he slowly turns his family farm into an industrial animal factory before seeing the errors of his ways and opting for a more sustainable future. Both the film and the soundtrack were commissioned by Chipotle to emphasize the importance of developing a sustainable food system.
Back to the Start - Making of
youtube.com/watch?v=aMfSGt6rHos
For lots more info and a link to download the song here:
chipotle.com/backtothestart
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Credits for the Making Of:
Production Company: Across The Pond Productions
Executive Producer: Rachna Suri
Executive Producer: Julie Cohen
Production Manager: Beki Gard
Offline Edit: Will Brown
Camera: James Hughes
Motion Graphics: Mike Brookes
Online Edit: Will Brown & Robert Waddilove
Production Secretary: Mikal Habteab
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Credits for the original film:
Client: Chipotle
Agency: CAA and Chipotle
Title: Back To The Start
Length: 2:20
Production Company: Nexus
Nexus Director: Johnny Kelly
Nexus Exec Producer: Cedric Gairard , Chris O’Reilly Charlotte Bavasso
Nexus Producer: Liz Chan
Nexus Production Managers: Claire Thompson, Alistair Pratten
Director of Photography: Matt Day
3D Previs Lead: Mark Davies
3D Previs Modelling: Wayne Kresil
Camera Assistant: Max Halstead
Model Assistant: Joe James
Electrician: Aldo Camileri
Model Rigger: Gary Faulkner
Character Animator: Gary Cureton
Set Animator: Matthew Cooper
Compositors: Alasdair Brotherston, John Taylor
Production Designer: Graham Staughton
Art Department: Gordon Allen, Ben Côté, Joe Kirton
Studio Manager: Elizabeth Day
Models: Bob @ Artem
Music Supervision: David Leinhart at Duotone Audio
Music Producers: Justin Stanley and Doyle Bramhall
Content Manager: Liz Graves
Artist: Willie Nelson
Sound Design: Barnaby Templer @ Fonic
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